Tripadvisor is making several updates to its platform to help travelers find and corroborate health and safety measures being implemented by hotels and restaurants.
The platform's new “Travel Safe” tools enable businesses to display their policies – such as mask-wearing guidelines, social distancing requirements and sanitation procedures – in their Tripadvisor listing by selecting items in a checklist and adding more details including links back to information on their websites.
Consumers can also use a new “Properties taking safety measures” filter to find the hotels and restaurants that have added such precautions, plus Tripadvisor has updated its review submission form to prompt users to validate safety measures for hotels and restaurants they have visited.
“If we want to get the world traveling again, the safety needs of consumers must be appreciated and recognized as the biggest hurdle to closing the confidence gap created by this pandemic,” says Lindsay Nelson, chief experience and brand officer at Tripadvisor.
“With the launch of Travel Safe, we’re allowing owners to showcase how they’re putting health and safety at the forefront to protect their staff and future customers. As always, by submitting reviews, our hundreds of millions of members will be the best check and balance to ensure these businesses are responsibly abiding by their policies.”
Tripadvisor says the new Travel Safe tools are available in each of its 49 markets.
Both Booking Holdings and Expedia Group also offer businesses the ability to display their health and hygiene practices in their listings on their sites, and a spokersperson from Booking.com says the site has “an updated search experience in which customers can filter by cleanliness scores...” Expedia did not respond to our inquiry about filters.
Airbnb is encouraging hosts to commit to following the protocols in its new “Enhanced Clean” program, and those that do will be labeled as such on the site.
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